Los jefes de la OMC, la UNCTAD y el ITC anuncian herramienta para la obtención de datos sobre el comercio destinada a las pequeñas empresas

Los jefes de la OMC, la Conferencia de las Naciones Unidas sobre Comercio y Desarrollo (UNCTAD) y el Centro de Comercio Internacional (ITC) anunciaron el 26 de junio la puesta en funcionamiento de una herramienta digital mejorada y ampliada, el Servicio de Asistencia al Comercio Mundial, que contribuirá a que las microempresas y las pequeñas y medianas empresas (mipymes) obtengan datos sobre el comercio y aprovechen nuevas oportunidades comerciales.

The online platform (www.globaltradehelpdesk.org), originally launched at the WTO’s 11th Ministerial Conference in 2017, provides businesses with a wide range of information needed to analyse and trade with prospective markets, from up-to-date trade statistics to information on tariffs and regulatory requirements and export potential analysis.

The updated Global Trade Helpdesk — launched on MSMEs Day — has expanded data coverage and offers a better user experience. It also includes information on temporary trade restrictions introduced in response to the COVID-19 crisis.

Other additions to the platform include a new business directory, resources to help small businesses protect intellectual property rights, and online resources to help MSMEs develop their trade and market analysis skills. Users can also compare export potential opportunities across various target markets. The platform is now available in Russian as well as in Arabic, English, French and Spanish.

In their joint statement, WTO Director-General Roberto Azevêdo, UNCTAD Secretary-General Mukhisa Kituyi and ITC Executive Director ad interim Dorothy Tembo declared: “As the leaders of organisations concerned with global trade and inclusive growth, we commit to continue working closely together to ensure that firms have access to the timely and relevant trade and market information they need to make effective decisions in a rapidly changing global market.”